Graduate Careers Fair

This infographic project translated engagement data from the GradIreland Careers Fair into a clear and visually engaging format. The aim was to communicate the event’s results to potential future clients and demonstrate its value. Following the careers fair, I was given a large amount of engagement data to organise and present. Working with GradIreland’s existing client-facing brand guidelines, including its colour palette and typography, I developed an infographic that made the key statistics easier to understand at a glance. I used typography, scale, visual grouping and hierarchy to guide the viewer through the information while maintaining a consistent visual language. I created both landscape and portrait versions so the design could be used across different digital platforms.